The East Coast is when here (pointing to the head) you sense that you should move on and look for something better, but here (pointing to the chest) you feel that this is your home.
The East Coast is a dream. About a country in which it will be possible to live without its inhabitants having to bend absurd reality on a daily basis, just to feel a little alive.
The East Coast is here to make the headquarters between Europe and Asia a place that people will not have to leave, will want to return to, and when choosing where to spend the best years of their lives, choose between Melbourne, Helsinki or New York they choose the KSC code.
Not tomorrow, not in a month, not in a year, one day.